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Home /  Blog / Drinkware & mugs / Understanding the Difference Between a Tumbler and a Travel Mug

Understanding the Difference Between a Tumbler and a Travel Mug

4th March 2024 in Drinkware & mugs

In the world of on-the-go drinkware, the terms "tumbler" and "travel cup" often pop up, especially when discussing custom options for personal use or merchandising. While these two types of drinkware serve similar purposes, they have distinct characteristics that set them apart. This blog aims to simplify these differences, explain the appeal of custom tumblers and branded travel mugs, and explore their roles in merchandising.

 

What is a Tumbler?

A tumbler is a type of drinkware that comes in various sizes and materials, including plastic, glass, stainless steel, or silicone. Traditionally, tumblers do not have handles and feature a straight or slightly tapered shape, allowing them to "tumble" without spilling easily. This design makes tumblers versatile for both hot and cold beverages. However, not all tumblers are created equal when it comes to maintaining the temperature of the beverage inside. For instance, insulated tumblers made from materials like stainless steel can keep drinks hot or cold for longer periods, similar to a thermos.

Custom tumblers have gained popularity for both personal use and as promotional items. They can be personalized with logos, designs, or text, making them a favorite for businesses looking to increase brand awareness through merchandising. These custom options are available from various manufacturers and can cater to specific design preferences or branding requirements.

 

What is a Travel Mug?

Travel cups, often referred to as travel mugs, are designed specifically for people on the move. They typically come with a lid to prevent spills and may include a handle, although handle-less designs are also common. The primary goal of a travel cup is to provide a convenient way to carry a beverage without spilling it, especially when traveling or commuting. Like tumblers, travel cups are available in different materials, but they often feature insulation properties to keep beverages at the desired temperature for extended periods.

Custom travel mugs are a popular choice for individuals and companies alike. They offer a practical and personalized way to enjoy beverages on the go while also serving as an effective marketing tool. Customization options include adding a business logo, catchy phrase, or unique design to align with a company's branding strategy or personal preferences.

 

Differences Between Tumblers and Travel Mugs

The main differences between tumblers and travel cups boil down to design and intended use. Tumblers are more versatile in terms of design and can be used casually for both hot and cold drinks at home or in the office. On the other hand, travel cups are specifically designed for use while traveling, featuring lids and often insulation to keep drinks at the desired temperature for longer.

While both can be customized and used for merchandising purposes, travel cups might have a slight edge in functionality for people on the move, thanks to their spill-proof designs. Conversely, tumblers often offer a broader range of customization options due to their simpler shape and variety of materials.

 

Customization and Merchandising

Custom drinkware, including tumblers and travel mugs, presents a unique opportunity for businesses to enhance their brand visibility. By customizing these items with a company logo or message, businesses can create practical promotional items that people will use regularly, ensuring frequent exposure to their brand.

For merchandising, the choice between tumblers and travel cups often depends on the target audience and the message a company wishes to convey. Tumblers might be more suitable for a wide-ranging audience due to their versatility and ease of use, making them excellent giveaways at events or as part of a corporate gift package. Travel cups, with their practicality for commuters and travelers, can be an ideal choice for companies in the travel or transportation industry.

While custom tumblers and travel cups might seem similar at first glance, their distinct features and uses cater to different needs and preferences. Understanding these differences is crucial for anyone looking to purchase custom drinkware, whether for personal use, as a gift, or for merchandising purposes. Customization adds a personal touch or brand identity to these items, making them not just practical drinkware but also powerful tools for marketing and brand recognition. Ultimately, whether you choose a tumbler or a travel cup, the key is to find the option that best suits your needs, reflects your style, or helps achieve your marketing goals.


Lauren Lawless, Marketing Manager at EverythingBranded
Written by Lauren Lawless Marketing Manager
A dynamic marketing professional with years of experience, Lauren has brought a fresh perspective to EverythingBranded since 2023. With a diverse background spanning corporate and non-profit sectors, she possesses a strong ability to develop innovative marketing strategies that meet the needs of our customers. Lauren is instrumental in working with the marketing team to drive brand awareness and growth throughout all territories.

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